As cheesy as it seems blogging has become more of a great phenomenon more than just a hobby or online journalism practice. Even today, just by advertise on blogs will give you a huge advantage over normal advertisements.
One thing you have to also take notice is that while most politicians like George Bush and Hilary Clinton to draw great attention, it is the steady loyal readers of blogs that create a following. Here is how you can start to advertise.
Step 1: Look For An Appropriate Blog To Advertise On
By that, I mean you don't go and choose a blog that has a very very huge amount of readers. Sure, you will benefit from that but usually these blog owners know they are popular.
So, in turn the cost to advertise on their blogs or just a blog site will cost you a small fortune. Instead save some money by selecting only blogs which are talking about topics which relate to your product or service.
Step 2: Tracking Your Results For Effectiveness
It may sound a little technical but do not be alarmed here. All you need is to find out with a low cost tracking tool statcounter.com or googleanalytics that track your buyers or conversion versus clicks on your banner or advertising ad.
Whichever way you choose to track, make sure this is done because it will determine if you are shooting at a blind target or not. Usually, its best to see how many people buy when they click through your ad.
Step 3: Judging Your Results And Increase Your Income
My point is this, even if you spend something like $100 to earn about $80 or $100 in profit it is still a good sign. This means you are making a good percentage of profit.
In order to advertise on blogs to make a profit, you should concentrate on what works. Increase your advertising budget to increase your bottomline. Sure, it takes more money but take your profits to increase your investment base.